People throwing confetti and having fun at an event

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Adobe X AI Transform

Brief

Our friends at MCI events wanted to have an AI powered booth as part of an Adobe conference which was running throughout Australia and NZ. Each location would be set up slightly different, but all would require a shareable photo moment incorporating AI FX and having a link to the conference agenda. Key KPI’s were engagement and brand alignment.

Our Execution

Partnering with MCI to build an event space that was branded, engaging and interactive, conference attendees immersed themselves into the AI Photo Booth and had a lot of fun! With completely branded content and output that was customised right down to the hair flick, the activation could be rolled out consistently across multiple locations around Australia and into NZ. 

adobe AI powered booth
The Daily Aus Publicity Machine Booth

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